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Director, TDA Network Strategy and Distribution

Quick Facts

Chicago, Illinois ID# 2019-22617 Regular Full-Time Director


The Director of TD Ameritrade Network (TDAN), is focused on the working with TD Ameritrade trader leadership, in defining and implementing the distribution strategy for the network. This person will work closely with the Media Company head of technical operations and head of programming. This leader plays a key role to the implementation and management of various components of the media company including but not; limited budget management and acting as a liaison with; finance, marketing, compliance, talent management, distribution departments.


This role will work with the trader group leadership in formulating short/long term plans and strategies designed to provide maximum growth for the media company. This role acts as the leader to develop and implement goals, policies and strategic objectives, identifies opportunities to enhance engagement (viewers, prospects and clients), researches OTT innovations trends that influence media growth. This position also works with distribution partners to expand external and internal distribution opportunities.

This individual provides thought leadership, communicates and substantiates the business value through validation that delivers on the expectations of the strategic business goals set by the Trader group leadership. This individual will work with appropriate principals in the trader group, head of programming, head of technical operations, and on-air talent, trading ideas, metrics, and analytics into succinct and executable strategic plans designed to grow and optimize our viewer/client across a wide range distribution channels.


  • Liaise with trader group leadership team to ensure alignment with business goals and objectives.
  • Make decisions that implement the strategic direction of the network working with; marketing, distribution and social and ensure the execution of this strategy.
  • Establish weekly, monthly, quarterly and annual viewer engagement goals and objectives for the Network.
  • Lead the implementation of measuring and achieving goals. Review with the programming team and network management.
  • Coordinate with supporting business functions to ensure alignment; Legal (internal and external counsel), Compliance, Supervision, Public Relations and Marketing in their ongoing support of the network strategy (initiatives and planning activities, including annual business planning, goal setting and forecasting, initiative prioritization and performance tracking).
  • Lead the growth of the network’s key success metrics; viewership, engagement. Identify unique audiences reached through each distribution opportunity and provide the appropriate content to meet the audience needs.
  • Cultivate and maintain strong relationships internally and in the external business community by role modeling the cultures and values of our organization.
  • Oversee assessment of performance and project delivery of OTT application & website Engage with development portal team to help prioritize APIs (i.e., RSS, scheduler) to support internal and external distribution opportunities; including but not limited to; the network sites (i.e. Asia) Yahoo Finance, Alexa.
  • Oversee project delivery of new studio locations (i.e., Chicago, Jersey City) from an operational, budgeting and finance standpoint working with the programming and technical operations departments.
  • Seek to continuously improve communication and education of associates and business partners of the network in order to foster understanding of the value proposition, capability and drive growth in conjunction with the goals of the greater organization. Identify and develop external organizations to strengthen relationships and establish partnerships to enhance the network’s position domestically and internationally.


  • Experienced leader, relationship building & mentoring skills with the ability and desire to drive change and issue resolution.
  • Demonstrated people skills including the ability to motivate, inspire and lead subordinates, and work together.
  • Must possess diverse knowledge of broad financial markets, product offerings including but not limited to Securities, Options, Futures and Forex.
  • Ability to design and oversee implementation of strategy to foster operational procedures to enhance capabilities across product offerings.
  • Able to develop, coordinate and execute a financial, operational and strategic analysis of current and proposed business initiatives.
  • Client-facing experience; identifying innovative technologies, solution execution.
  • Ability to assess and evaluate opportunity, advanced problem solving, analytical and critical thinking skills.
  • Previous success in execution, and delivery, ability to drive projects/programs to success.
  • Strong influencing and negotiation skills.
  • Collaborative leader, always looking to enhance leadership skills, implements feedback.
  • Values diversity and is able to work co-operatively with people from many backgrounds, interests and attitudes.
  • Military education or experience may be considered in lieu of civilian requirements listed.

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About TD Ameritrade.

A leader in brokerage and investment services for over 35 years, TD Ameritrade offers a full spectrum of powerful solutions and innovative tools for trading and investing. We're constantly expanding our knowledge and bolstering our capabilities, from a leading active trader program to intuitive long-term investment solutions and a national branch system. Combined with some of the industry's brightest minds, there's no limit to how big our accomplishments can be.

From first-time investors to sophisticated traders, TD Ameritrade is focused on helping individuals seek out their financial goals. And you're the ambassador to all that we do. Beginning with our trading platform and proprietary technology to our resolve to outperform, you'll maintain the high level of quality and integrity we're known for, each and every day. With the right opportunity, there's no limit to what you can accomplish.

As a leading employer in financial services, we believe in building strong relationships, achieving quality results and working with integrity. It's at the heart of everything we do. That's why we provide you with comprehensive training, benefits and programs that inspire you to achieve more every day. Apply to a TD Ameritrade job today and help our clients pursue their dreams, while you fulfill yours.

Applicants must be eligible to work in the U.S. Immigration sponsorship is typically not available for this position.

TD Ameritrade participates in the E-Verify program. For additional information on this program please click here. TD Ameritrade is an Equal Opportunity Employer. We value diversity and offer a quality workplace. TD Ameritrade, Inc. member FINRA/SIPC/NFA is a subsidiary of TD Ameritrade Holding Corporation (NASDAQ:AMTD). TD Ameritrade is a trademark jointly owned by TD Ameritrade IP Company and the Toronto-Dominion Bank.

© 2019 TD Ameritrade IP Company, Inc.

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All about growth.

By virtue of what we do, our world is filled with numbers. Here are just a few that we believe best describe TD Ameritrade at its finest.

  • 10,000 Full-time

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  • 350+Branches
    in 49 States

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  • 18,380 Hours Volunteered to
    Community Programs in 2017

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